Pixlr: Bringing Malaysia to the forefront of AI development
Pixlr, a leading tech company based in Malaysia, is making waves globally with its AI-powered design tools that cater to millions of users worldwide. The company's innovative products offer professional-quality visuals with a user-friendly interface, making them accessible to beginners and advanced users alike. Pixlr's success highlights Malaysia's potential as a hub for cutting-edge technology solutions and serves as a blueprint for other tech companies. By participating in national initiatives like Konsortium AI Negara, Pixlr is contributing to shaping AI policies and driving AI adoption in the country. Through initiatives like Pixlr for Education, the company is fostering creativity and digital literacy among students and educators in Malaysia.
The Rise of Pixlr
PETALING JAYA: When it comes to tech companies making a mark in the global scene, Pixlr is one name to watch out for, earning its place alongside global leaders like Adobe and Canva. Offering a powerful yet lightweight alternative for content creators who seek efficiency and accessibility, its AI-powered tools can effortlessly produce stunning content for its wide range of users.
Boasting up to millions of monthly active users worldwide, the company’s unique selling points include AI-driven editing, an intuitive user experience, and cloud-based flexibility. “With our tools, we allow users to create professional-quality visuals without the steep learning curve or expensive subscription,” Pixlr Group founder Stephanie Sitt said.
Pixlr's Contributions
The innovative SaaS powerhouse is behind a variety of features and AI-powered generative tools such as Pixlr.com, Designs.ai, and Vectr.com. Being one of the few global technology companies being built out of Malaysia, the company’s success highlights the country’s potential as a hub for world-class technology solutions. “We hope we can inspire other start-ups and enterprises in the industry to pursue global expansion,” Sitt said optimistically.
Empowering Content Creators
Pixlr is on a mission to empower content creators of every skill level to bring their creative visions to life by advancing design capabilities through artificial intelligence, continuous technological innovation, and exceptional design applications. With a wide range of users, what makes Pixlr Group’s tools appealing is their user-friendly interface that makes them ideal for beginners while still offering advanced features for more experienced users.
Contributing to AI Development
The company also serves as a key member of Konsortium AI Negara (KAIN), which is a collective of top AI start-ups in Malaysia with the goal of pushing the AI agenda with appropriate policies, programs, and investments by the government and other stakeholders. Through KAIN, the group contributes to shaping AI policies, fostering industry-academia collaboration, and ensuring that Malaysia remains at the forefront of AI development.
Driving AI Adoption in Malaysia
Believing that AI adoption in the country had grown significantly, Pixlr is doing its part to drive this shift amongst Malaysians. Through training over 1,500 individuals in generative AI, the group is equipping professionals and businesses alike with the skills to leverage AI for both creative and commercial purposes.
Empowering Users Through AI
Not only do Pixlr's AI-powered tools revolutionize content creation and design by seamlessly blending creativity with efficiency, but they also help to transform the future of visual content creation into a groundbreaking experience for its users. Through the evolution of AI, creative boundaries are consistently challenged and pushed.
Pixlr for Education
Other than that, the group’s Pixlr for Education program ensures all DELIMa users (up to 5 million students and teachers) in Malaysia can access Pixlr for free, fostering creativity and digital literacy amongst students and educators. Pixlr has also signed a memorandum of agreement with Universiti Teknologi Mara to open up access to Pixlr for Education to its faculty and staff, and is considering other ways to work together with the university on the AI agenda.