How Cape Verde’s Odjanu Optics is committed to democratising eye health via AI
Cape Verde's Odjanu Optics is an innovative startup that uses AI to improve vision care. The company was established in 2024, growing from a successful social initiative called NuOdja. Odjanu Optics now offers high-quality, affordable eyewear combined with advanced AI diagnostic tools. Their mission is to democratize eye health by making vision correction accessible to all. This commitment positions them as a key player in the disruption of Africa's healthcare industry.
About Cape Verde’s Odjanu Optics
Odjanu Optics, an AI-powered vision care startup based in Cape Verde, is committed to democratising eye health. This initiative was founded in 2024 and evolved from a successful social impact initiative called NuOdja. Odjanu now provides affordable, top-quality eyewear and advanced, AI-driven diagnostic tools.
"We are a two-tier solution making vision correction accessible to underserved communities in Africa," explains co-founder Destaney Andrade, who launched Odjanu with Antonio D Sousa.
The Challenges in Traditional Eyewear Provision
Andrade points out that traditional eyewear providers in Cape Verde and similar regions charge more than US$500 per pair, making quality eyewear unaffordable for many. Furthermore, there is a significant shortage of accessible, timely eye diagnostics, especially in rural areas, leading to delayed treatment of vision issues.
Odjanu’s Unique Approach
Odjanu distinguishes itself from competitors, like conventional optical diagnostic equipment providers, through its sustainable model. Andrade says that even their most expensive glasses are priced under their competitors' least expensive options. This unique approach combines affordability, AI-driven accuracy, community engagement, and plans for local manufacturing.
Market Response and Achievements
Andrade reports that the market response has been very encouraging. Their pilot programs have already distributed over 500 pairs of prescription glasses to one island, indicating a strong community demand. Digital marketing efforts and partnerships with local government initiatives have contributed to an upward trend in market acceptance and early revenue generation.
Funding and Future Plans
In its early stages, Odjanu has been self-funded by the founders and supported by revenue from prescription glasses sales. "Pilot deployments with local government health programs have also generated initial revenue and market validation," Andrade said. "These early milestones have allowed us to conduct successful pilot studies. We are now seeking a total investment of US$500,000 in staged rounds to further scale our operations and technology integration."
The company currently operates only in Cape Verde, focusing on providing affordable, AI-powered eye care services to underserved local communities. Looking ahead, Odjanu plans to expand to other key African markets such as Angola, Mozambique, Senegal, Nigeria, Kenya, and beyond. Their vision is to establish themselves as Africa’s hub for accessible eyewear and diagnostic solutions.